Durex | digital
Durex wants to be brand that pops to mind when people think of sex and the pleasure it brings—whatever that may be.
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MICROSITE |
| The microsite’s focus was to further user brand engagement. Both in a practical way—by learning about the Durex line of products; but also in a fun way—by prompting users to create e-cards expressing their pleasures.
Users could also find their nearest store or be redirected to drugstore.com to purchase Durex products.
Newly launched products get an animated call-out on the homepage. On rollover information about the product is displayed. |
| visit the site » |
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| E-CARD |
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| PRODUCT CAROUSEL |
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